Can you color-code bookmark folders natively in Google

Can you color-code bookmark folders natively in Google Chrome?

No. Chrome does not support color-coding bookmark folders; only browser tab groups can be customized with colors natively.

Last updated: November 10, 2026

Chrome Tab Groups vs. Bookmark Folders

Google Chrome introduced colored labels for active Tab Groups (Right Click → “Add tab to new group”), but this styling does not carry over to the permanent Bookmarks Bar (chrome://bookmarks), where all folders remain identical grey or yellow icons.

Emoji Workarounds vs. Dedicated Color Tagging

Some users paste color emojis (🔴, 🔵, 🟢) into bookmark folder titles as a manual hack. In contrast, Marqly natively supports 8 distinct colored tag chips and custom board covers, making visual scanning intuitive and beautiful.